Welcome to the Viator Travel Agent Blog
A blog dedicated solely to travel agents. Keep up to date on industry news, updates from us as well as the freshest marketing tips and more!
Marketing Tips
Whether you’re an independent travel agent or part of a larger agency, odds are you’ve had to do some of your own marketing. Marketing yourself as a travel agent or advisor may require some work up-front but it will pay off in the long run. We’re doing the research, analyzing trends, and talking to consumers to help bring you the best marketing tips, from how to best leverage Facebook to identifying what your client really wants.
How to Use Social Media to Grow Your Business
Social media skills are becoming more and more necessary in the travel industry, especially if you’re trying to grow your client base.
Building Your Own Destination Guides
Destination guides have long been a strong resource for travel agents, but the key to their effectiveness is keeping them updated and relevant. Destination guides can be the perfect solution to when a client is either looking for a specific place that you might not...
How to Target and Engage Millennials
Millennials, born between the years of 1982 and 2004, grew up in an expanding world of choices and options. They experienced the birth of the internet and have quickly become used to having all the information that they need right at their fingertips. Nearly half of...
Booking 101
New to the Viator Travel Agent Program? No worries — we got your back. We’ll go through all the essentials of how to make a booking on our platform, as well as providing tips and tricks to both new and seasoned agents to help keep clients happy while maximizing commission.
Booking Shore Excursions: The Travel Advisor Advantage
Shore excursions & Wave Season 2020: what’s new?Wave season is an exciting time that stretches from January to March when cruise providers put forth their best deals. This is an opportune time of year for cruise deals since many travelers are looking for an escape...
How to Plan a Cross-country Road Trip (US)
“The great American road trip is still one of the best ways for families to relax and reconnect with one another,” said Stacey Barber, executive director at AAA Travel Information & Content. Earlier this year, AAA reported that the old school family road trip...
5 Reasons Why Your Clients Should Book Tours & Activities in Advance
When your clients ask you to plan their trip, their first thought might just be flights and hotels. But taking a vacation is about so much more than getting somewhere and sleeping. Help them fill their getaway with the best things to do—which you can find...
Featured Suppliers
We love hearing directly from our suppliers and we know you do too. We’ve interviewed a few suppliers that list their products with Viator to hear more about their tours/activities as well as their history, insights, and what messages they have for travel agents.Hear more about why these suppliers love what they do.
Supplier Feature: Shoreline Sightseeing
We talked to Amy Hartnett from Shoreline Sightseeing, one of our highly reviewed suppliers, to learn more about their business and the different types of boat tours that they offer in the city of Chicago. We asked Amy to give us some background on the...
ExperienceFirst
We talked to Andrew Luan from ExperienceFirst to learn more about all that the company has to offer. Note: ExperienceFirst was formerly known as the Wall Street Experience and CityTour1.How the company started?Originally known as the The Wall Street Experience, this...
Leisure Pass Group
We talked to Lori Timony, Senior Vice President of Global Sales at Leisure Pass Group—one of our top suppliers—to learn more about their business and the types of tours they offer around the world.What destinations does Leisure Pass Group offer attraction passes...
News & Updates
With new updates in technology and rapidly changing consumer preferences, it seems the travel industry is hard to keep up with. We’ve brought together all the important news from the industry and paired it together with updates from us all in one place.
Tripadvisor’s and Viator’s Top 25 Experiences across the World
This year, Tripadvisor and Viator partnered to pull together all the reviews, ratings, popularity among travelers across the globe — and use that info to spotlight the Travelers’ Choice Best of the Best. Below, we’re highlighting the top 25 experiences across the...
Tripadvisor and Viator’s Top 10 Experiences in the United States
This year, Tripadvisor and Viator partnered to pull together all the reviews, ratings, popularity among travelers across the globe — and use that info to spotlight the Travelers’ Choice Best of the Best. Below, we’re highlighting the top 10 experiences in the United...
Updates to Viator’s Product Standards
Our number one goal is to provide everything that travelers (and their travel advisors) will need in order to feel confident when booking on our platform. We love that Viator is a marketplace with a wide array of options, where competition helps create better...