Marketing Tips for Travel Agents

Maximize the results of your marketing efforts with ease

Improve your marketing effectiveness

We’ll go through tips & tricks on everything from marketing yourself or agency to keeping your clients happy. Whether it’s engaging your clients on social media or it’s getting them to come back year after year, we got your back.

Evaluate what your clients are looking for

We know that clients are not the most forthcoming with specifics about what they want from their next vacation, but we can help illustrate the best ways to communicate effectively with clients while maximizing your commission

Keep up-to-date on recent trends

Consumer preferences and expectations change with the wind and it’s our goal to keep you as up-to-date on recent trends in the travel industry. We’ll be continuously sharing what’s new, what’s old, and what’s coming.

Maximize your success on Viator

Although our goal is to make you as successful as possible both on and off our platform, we’re always here to make sure that you have all the tools available to maximize your success on the Viator Travel Agent Program.

Most Recent Posts

Travel Agent Email Template | I’d Like to Manage Your Booking

This suggested email template can be used by travel agents to let clients know that they’ll be requesting access to manage a booking made through their Share with Client Link. By communicating proactively, agents can ensure a positive experience with their clients and...

The Travel Agent’s Guide to Unforgettable Client Service

The Travel Agent’s Guide to Unforgettable Client Service

As a travel Agent, you do so much more than book trips—you create experiences, build relationships, and make your clients feel truly cared for. And in today’s world, where travelers want more personalized, high-touch service, your role has never been more valuable. In fact, the travel agency market is projected to hit $1.6 trillion by 2034.

At Viator, we know that exceptional client service is about making things easy—for you and for your clients. That’s why we’ve designed the Viator Travel Agent Program to help you give your clients the VIP treatment they deserve – from seamless booking tools to flexible payment options.

Let’s explore how you can use these tools to deliver top-tier service to every client, and elevate every booking!

5 Must-Do’s for Earning More with “Share with Client” Links

5 Must-Do’s for Earning More with “Share with Client” Links

The “share with client” link is one of our travel agents’ most-loved features – and it’s easy to see why. It makes it easy to share experiences with your existing and potential clients and let them book on their own while you earn commission. Generating your link is...

4 Tools Every Viator Travel Agent Should Be Using

4 Tools Every Viator Travel Agent Should Be Using

From “share with client” links to Curated Lists, each Viator tool is a key to reaching success in selling Viator experiences. Join us as we explore how to seamlessly integrate these tools into your workflow, with real-world examples and best practices to guide you...

Navigating Shore Excursions with Viator: A Guide for Travel Agents

Navigating Shore Excursions with Viator: A Guide for Travel Agents

In the evolving landscape of travel, more and more travelers are opting for cruise adventures, and 2024 is expected to be a big year for the cruise industry. According to the Cruise Lines International Association (CLIA), about 35.7 million passengers are expected to...

7 ideas for easier travel planning with Curated Lists

7 ideas for easier travel planning with Curated Lists

Planning epic journeys for your clients has never been simpler, thanks to Viator's Curated Lists. In this blog, we'll explore seven ways to effectively organize your Curated Lists. These ideas will not only streamline your planning process but also allow you to offer...

Reaching your clients in-destination

When arriving to a destination, many travelers who have not pre-booked activities begin to research a variety of different experiences to make the most of their vacation. This is one of the benefits of having a tool like the "share with client" link: it makes it...

Making the most of downtime as a travel advisor

After some of the dust has settled and you’ve taken care of all your clients’ travel plans, you might be left with little to do to feel productive at work. We understand that and know the importance of keeping our minds active in this period of downtime. There are so...

Why your travel agency should have a website

The Current State of Affairs:  The tours and activities sector is the fastest growing segment in the travel industry, and tour operators are securing the attention of active travelers by providing them with excellent activities and experiences. In this day and age,...

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